Mums With Hustle Podcast
In 2015, as a new mum, I left my 10-year teaching career to pursue the freedom-filled life my family deserved. With no business experience and this podcast as my starting point, I built a multi-million-dollar online education business, powered by Instagram and content marketing.
The Mums With Hustle podcast is where I share my real journey, lessons, and strategies, alongside stories from the women I’ve coached and guests who inspire. It’s your space to learn, grow, and build a business by design. Enjoy!
Episodes
520 episodes
MWH 515 : Are You in the Friend Zone with Your Followers How to Shift from Relatable to Respected (and Start Making More Sales)
You know you’re in the friend zone with your audience when your followers adore you, but they’re not buying from you. They’re showing up in your DMs to wish you happy birthday, reply to your stories when you’re having a tough day, or cheer you ...
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14:50
MWH 514 : Member Question: When Should I Start Using CTAs And What Should They Be
In this episode, I coach a member who is in a beautiful audience building season. She has not yet created a product to sell and wanted clarity around when to begin using CTAs and what those CTAs should be.Inside this replay from our Soci...
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17:34
MWH 513 : How to Use the StoryBrand Framework to Clarify Your Message and Sell More Courses or Memberships
If your course or membership isn’t selling as well as it should, it’s not your offer - it’s your message.In this episode, Tracy breaks down Donald Miller’s StoryBrand Framework and shows you how to use it to clarify your ...
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22:44
MWH 512 : 7 Reasons Why I’m Loving Building My High-Ticket Programs on Circle
In this episode, I share the seven reasons why I'm absolutely loving building my high-ticket programs on Circle. From the elevated energy of the platform to the ability to run seamless sprints ...
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22:34
MWH 511 : We’re in the Business of Helping Others Win
In this episode, I’m bringing you behind the scenes into a powerful conversation I shared with my 6 and 7 figure mastermind mentees at our recent retreat.The theme? We’re in the business of helping others win.This conversat...
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10:41
MWH 510 : The 7 Metrics Every Entrepreneur Should Track in a Webinar Launch
If you’re running (or planning to run) a live webinar to sell your course, membership, or coaching offer - this episode is for you.I’m pulling back the curtain on why I decided to master webinars, what that journey really looked l...
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31:14
MWH 509 : From First Launch to 100 Members: Tess Thompson’s Inner Circle Mastermind Journey
What happens when a woman who has never run a live launch steps into a year-long Mastermind committed to her growth?Meet Tess Thompson, one of my Inner Circle Mastermind...
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38:15
MWH 508 : The Moment I Stopped Waiting for Permission
In this episode, I take you back to 2017, the year everything shifted. I had not hit six figures yet. I was building the business, juggling family, and telling myself I would invest when I felt ready. Then a friend with almost the exact same bu...
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19:19
MWH 507 : Be More Cringe Online (and Why That’s a Good Thing)
What if the thing you’re most afraid of - being “cringe” online - is actually the key to your next level of freedom, confidence, and growth?In this episode, I break down why cringe is the cost of growth and how the fear of judgm...
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23:41
MWH 506 : Brutal Truths: 8 Decisions I Made in the Early Years of My Business That Most People Won’t
If you have ever wondered what separates those who build businesses that last from those who quietly quit, this episode is for you.I am sharing the brutal truths from my early years in business. The decisions I made that most peop...
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32:31
MWH 505 : The Price of Not Being Seen: The Hidden Psychology of Social Media Blocks
What does it cost you when you stay silent?This episode is about the price of invisibility. You’ve got dreams too big to hide, but still your finger hovers over the “share” button. Why?I’ll reveal thre...
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28:37
MWH 504 : Courses vs. Memberships: Which One Suits You and Your People Best
Are you struggling to decide whether to create a course or a membership for your business? In this episode, I break down the differences between the two, helping you confidently choose the best model for you and your audi...
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21:55
MWH 503 : The Sales Paradigm Shift: How To Feel Great Selling
Sales is never just sales. It is a mirror.In this episode, I share my honest perspective as both a buyer and a seller. I talk about what I love about being sold to, what I dislike, and why I am committed to creating intentional customer...
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20:02
MWH 502 : When Customers Push Back, This Is What To Do
What do you do when customers ask for a refund, want special treatment, or question your pricing?In this episode, I walk you through a real coaching moment from inside one of my programs where a woman was navigating those exact ch...
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11:18
MWH 501 : Why Your Clients Feel Short-Changed (and What to Do About It)
Last night in Bali, I watched two kids’ faces go from joy to disappointment in seconds. What looked like a simple plate of fish and chips revealed a powerful business lesson for course and membership owners.In this episode, I share the s...
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11:56
MWH 500 : “I used to panic when a member DM’d me” - My Journey From People Pleaser To Leader
Ever felt a wave of panic when a member messages you outside your platform or boundaries? In this honest and empowering episode, Tracy shares how she used to overserve, reply at all hours, and carry the silent fear that if she di...
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44:02
MWH 499 : My 8 CEO Decisions That Took Me to 7 Figures and Working Less
In this episode, I share the 8 powerful mindset and leadership shifts that helped me build my 7-figure business working fewer hours, with more peace and alignment.You will learn how I make decisions, why I prioritise rest, how fitness fu...
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35:05
MWH 498 : Your Next Level Lives in the Gap_ A Leadership Reflection for Female Founders
In this episode, we’re diving into a raw and honest conversation about the invisible gap that keeps so many brilliant women from stepping into their next level. You’ll hear why it’s not just about strategy, tools, or knowing what to do...
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19:37
MWH 497 : How to Use Instagram Stories to Make Sales
You are a smart, capable coach or digital educator, so why do your Instagram Stories sometimes feel like random chit chat?In this episode, I am showing you exactly how to use Instagram Stories to build your email list and make sales, wi...
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27:00
MWH 496 : Why People Love Your Posts… But Never Buy From You (and How to Fix It)
In this episode, I am calling out the hidden trap so many coaches and course creators fall into. Content that gets likes but not sales.If you have been showing up, posting, building an audience, but still feel like no one is buyin...
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22:12
MWH 495 : Why I Don’t Leave My Husband Lists When I’m Away (And How It’s Helped Me Thrive in Business)
In this episode, I’m pulling back the curtain on one of the most liberating decisions I’ve made as both a wife, mother, and business owner: I don’t leave my husband “to-do” lists when I’m away.This simple shift has transfor...
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28:11
MWH 494 : “I Trust Myself” - The Affirmations That Helped Me Heal When Life Felt Heavy
In this raw and personal episode, I share a note from 2017. It contained three affirmations written during one of the hardest seasons of my life. I had been diagnosed with severe anxiety and depression. After traditional therapy left me feeling...
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19:01
MWH 493 : Why Highly Intelligent Women Fear Not Being Understood (And What It Means for Your Online Leadership)
In today’s episode, I’m diving into a powerful and often unspoken experience shared by many ambitious, deeply intelligent, emotionally aware women. It is the fear of not being understood.If you’re a thought leader, coach, practitioner, o...
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23:19
MWH 492 : Behind My Secret $200,000 Launch (No Ad Spend, No Affiliates)
In this episode, I take you behind the scenes of a $200,000 launch that didn’t rely on ads, funnels, or cold traffic. The most surprising part? 97% of sales came from existing clients and mentees. Some have been with me since 2016. Other...
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37:19
MWH 491 : From Overachiever to Embodied Leader: Danni Vee’s Journey of Radical Ownership and Reinvention
In this raw and radically honest episode, Tracy sits down with elite executive performance coach Danni Vee to uncover the truth behind her personal transformation from high-functioning overachiever to fully embodied leader and mentor.
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1:02:59